RESEARCH
There is no one size fits all when it comes to research. Tailoring my research approach for every project allows me to effectively help clients turn their question marks and pain points into value-add opportunities and innovative design solutions.
You can find my full research capabilities here.
approach
Every project is unique and requires its own approach to research—I work with you to make sure we get the right information to be able to propel your project forward
The pandemic equipped me with virtual tools for focus groups—virtual or otherwise—that effectively engage participants and powerfully synthesize feedback
Whether in-person or hybrid, I capture information in real-time to engage participants and ensure accuracy
Virtual research and synthesis platforms make international and asynchronous research collaboration fluid and effective
findings
Perimter scans go beyond what's already commonplace, gathering signals from a range of industries and fringe cultural elements to analyse their potential impact on a given project
Primary research reveals actionable insights supported by a range of quantitative and qualitative sources